The following blog post is the seventh in an 8-part series on inflation. To see the previous post, click here. To see the next post, click here. If you would like to download the entire document, please click here.
Get aggressive on fundraising…before it is too late.*
One strategy you may want to consider is moving a fundraising campaign that was originally planned for the latter half of the year to the beginning of the year. By doing this, you can potentially secure more donations before higher levels of inflation impact donor behavior. Here are some steps to consider when making this adjustment:
- Review your campaign goals and strategy: Before making any changes to your campaign, take the time to review your goals and strategy to ensure that they are still feasible and relevant. Consider any potential challenges or shifts that may have occurred due to the economic climate and adjust your plans accordingly.
- Communicate with your donors: Let your donors know about the change in timing for your campaign and the reasoning behind it. Be transparent about the potential impact of inflation on your organization’s budget and how their support can help mitigate these challenges.
- Utilize multiple channels for outreach: Reach out to your donors through a variety of channels, including email, social media, and direct mail. This can help ensure that your message is seen by as many potential donors as possible.
By moving your campaign to the beginning of the year and utilizing multiple channels for outreach, you can potentially secure more donations before higher levels of inflation affect donor behavior.
Click here to receive the downloadable version of this blog series
Click here to read the next blog in this series
Click here to read the previous blog in this series
Click here to listen to the accompanying I 501(c) You – The Podcast For NonProfit Board Members episode
*Portions of each blog in this blog series were written with the use of artificial intelligence.